Open Nutrition / 2022
Open by name.
Distinct by design.
An orange-led identity and packaging system for Open Nutrition.
Brand identity, visual guidelines and packaging design.
- The brief
- Develop a visual identity and packaging design for Open Nutrition.
- My contribution
- Brand identity, visual guidelines and packaging design.
- Deliverables
- Logo system, typography and color rules, carton artwork and application mockups.
01 / Identity system
A clear set of visual rules.
The logo, symbol, typography and palette form a consistent visual language. Selected excerpts show the design rules without publishing the full source document.
02 / Packaging and applications
The identity in use.
Carton artwork and presentation mockups carry the identity across packaging, stationery and digital examples. The applications show how the identity works across different formats.
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